jewelry ecommerce

What makes for a high-converting jewelry web store

In 2020, the retail market witnessed an explosive growth of the ecommerce sector. Every day the number of people shopping online grows, so consumer-oriented businesses go online to respond to this shift in consumer behavior. Though jewelry businesses remain predominantly offline, they can’t neglect overall retail trends and increasingly build an online presence either as an advertising or a full-fledged sales channel. We can help with some tips to start your jewelry ecommerce business competently.

 

An appealing look and ease of use. In general, the website aesthetics and usability are primary factors in forming the first impression and credibility of any ecommerce website, jewelry is no exception. Clean colors, minimalist layout and intuitive navigation are the fundamental design expectations of modern shoppers.

Jewelry engraving. Selling unique jewelry pieces can help your brand to stand out from the competition. To enable jewelry personalization, you will need to apply some customization to standard product pages and add a personalization possibility as one more product attribute.

Detailed jewelry images. With jewelry, beauty is in details. And since your online customers can’t view them in person, emphasize details when taking product photos and add a zoom-in possibility on a product page.

Social media integration. The popularity of social media in business marketing continues to grow. By keeping your business social media accounts live and updated regularly, you attract and engage with new audiences. Having integrated social media on the website, you can show customer stories or influencers you work with to build trust for newcomers and increase sales.

Consistency of brand image. If you’ve already built a recognizable brand for your offline jewelry business, a brand book will allow keeping the website design consistent with the whole image.

Return guarantee. People are more likely to buy a jewelry piece from you if they know they can get their money back in case of any order issues with delivery or item quality.

CMS Integration

API Integration

Payment Integration

Custom Layout Design

Multiple Product Image

Product Detail Page

Advance Search

Shopping Cart Product Listing

Single Page Checkout

Shipping Methods

Multiple Currency Support

Multiple Language Support

Cotact for jewelry ecommerce